Featured stories
Four customer stories across the patterns we built TagTier for: hybrid DTC + wholesale, Recharge subscriber pricing, scaling past native B2B's 3-catalog limit, and staff/ambassador pricing without leaky codes. Each one shows what changed, what it cost, and what got faster.
DTC + Wholesale
From 4 apps to 1: a $4M coffee brand consolidates pricing
Bold + Scripts + a wholesale plugin + a discount stack — one TagTier install. What broke during migration, what got faster, and the one feature they kept from the old stack.
Subscriptions
A skincare brand stops getting refund requests from drifted renewals
Subscribers were renewing at last year's price; ops was manually issuing credits every week. Three rules later, the refund queue went to zero.
B2B / Wholesale
Past native B2B's 3-catalog limit, without going to Plus
An apparel brand with 7 wholesale tiers either had to upgrade to Shopify Plus at $2,300/mo or find another path. They picked the other path.
Staff & ambassador
Staff discount that doesn't end up on Honey
A 60-person consumer brand replaced a leaky
STAFF30 code with tag-based, login-only pricing. Discount abuse stopped, ambassador program scaled to 200+.
What we look for in a case study
Most TagTier case studies share one of three setups:
- Hybrid DTC + B2B — running both customer types on one storefront without a second store.
- Subscription brands on Recharge — where subscriber pricing has to flow correctly through the renewal lifecycle.
- Brands that outgrew native B2B — 4+ pricing tiers, complex segments, but not ready (or willing) to pay for Shopify Plus.
In the meantime — read the playbooks the case studies are based on
While the case studies finalize, the underlying patterns and migration paths are documented in our blog:
- Shopify Scripts deprecation: the 2026 migration checklist — pairs with the coffee-brand consolidation story
- Shopify wholesale without Plus: the 2026 playbook — pairs with the apparel brand's 7-tier setup
- Recharge subscriber pricing without spreadsheets — pairs with the skincare renewals story
Want to be a case study?
If you've migrated to TagTier or are using it in an interesting setup, we'd love to write it up. We do the writing, you approve every word before publication, and you get a free year on the Plus plan as a thank-you. Email hello@tagtier.com with "case study" in the subject line.